Enea's ENERGY+ Package of benefits advertising campaign
The Polish wide promotional campaign of Enea for individual Customers was launched. Besides the fixed price, Customers obtain additional, non-energy bonuses in ENERGY+ Package of benefits offer. What is new is also the possibility of concluding agreements on-line.
The protagonist of the TV spot is Paweł, the oasis of confidence and calmness. Power price raised do not concern him, notwithstanding what will happen on the market, since he chose ENERGY+ from Enea. Thanks to it, for even three years he will enjoy the fixed, unchanging price of power and additional benefits offered by the company: access to private medical care for PLN 1 or savings up to PLN 400. And that all in three simple steps, in which ENERGY+ products may be simply and comfortably ordered on-line.
The spot was produced by GPD Agency. Dom Mediowy Starcom purchases the media. The campaign will last until 30 January 2016. Apart from the main TV stations, it will cover the Internet and VOD channel, and from De' also the radio, press and outdoor advertising.
Please watch the TV spot.
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